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Private Exclusive

For sellers seeking a strategic and discreet approach to marketing their home, The Christensen Groups partnership with Compass offers two powerful tools: Private Exclusives and Coming Soon listings. These options allow homeowners to test pricing, generate early interest, and maintain control over their property’s exposure—without the immediate pressures of a full public listing. Compass

Compass Private Exclusives enable sellers to quietly market their home to a curated network of Compass agents and their qualified buyers. This approach is ideal for those who value privacy or wish to avoid the disruptions of open houses and public showings. It also allows sellers to explore higher price points without accumulating “days on market,” which can deter buyers if a listing lingers unsold. By avoiding the MLS, sellers can gauge buyer interest and adjust their strategy before going public, if they choose to do so.

Compass Coming Soon listings offer a middle ground—providing early visibility on Compass.com while delaying entry into the MLS. This pre-market phase helps build anticipation and gather feedback, giving sellers the flexibility to refine pricing or presentation before launching to a broader audience. It’s a smart way to extend the marketing timeline and increase the likelihood of a strong debut when the listing eventually goes live.

In a competitive market, these off-market strategies empower sellers to maximize their home’s value while minimizing risk. By working with a Compass agent, homeowners can craft a tailored plan that aligns with their goals—whether that means a quiet sale to a select buyer or building momentum ahead of a public launch.

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